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  • THE KILO MOANA SHIRT

    KILO MOANA - "Observer of the Sea" This thread was inspired by Hawaii artist Alisha Kahealani Mahone-Brooks. A subtle everyday kind of shirt that's good for checking surf breaks and clean enough to take out on the town for a few beers.  MORE ABOUT...

  • THE LONG ONE

    Believe it or not but sometimes you just need a little more sleeve. Good for those chilly morning dawn patrols or lounging around a campfire.

    $45.00
    $45.00
    $31.50
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  • BIG ISLAND SNOW (front0

    THE RALPH SHIRT

    Inspired by one of our favorite all time nature philosophers, Ralph Waldo Emerson, this shirt quite simply sums up everything we strive to do.

  • THE RALPH TANK

    Due to popular demand, we decided to bring this prolific mantra to the ladies sleeveless domain. Enjoy and you're welcome Melissa.

  • Blue Bird

    THE SNOW MACHINE BEANIE

    Inspired by the chilly Northwest and our "snow" loving friends, we bring you THE SNOW MACHINE BEANIE. Built for keeping your ears toasty and your fat head stylish whether you're pounding some powder or schnapps at the lodge.

  • ZISSOU CLASSIC

    THE ZISSOU BEANIE

    It gets cold even in Hawaii, so here's a little something to keep you warm when you're shredding powder waves or just cruising up Mauna Kea.